Members are engaged in activities of the Association at all levels and recognize membership as essential to the success of their business. It serves as a vital resource center and communications hub for the industry. The Association has built solid relationships with public policymakers at all levels of government and has been successful in its legislative and regulatory efforts. It has established strong coalitions in the government relationship sphere with other related organizations. Members are actively involved in grassroots advocacy and are knowledgeable about critical issues affecting their business. WFIA utilizes a sustainable strategic governance and management system. Its Board and Committees are comprised of recognized leaders within the industry and its staff is comprised of highly skilled professionals. It is financially stable and has a long-term diversified financial strategy.